This morning I was on the Good Day morning show that airs on Fox 35 in Orlando, Florida. The topic of the segment was Kickstarter.com, and the funding of creative projects through the crowd-sourcing models. Kickstarter, of course, has gotten some fairly extensive media coverage so far this year. There may be more funding for the arts through Kickstarter than through the National Endowment for the Arts this year (more info), and Kickstarter has broken through to the foreground of the collective cultural psyche, even appearing on the IFC series Portlandia (more info).
Browsing through the individual projects, you can get a quick picture of the kinds of ideas people are hoping to fund. It is also possible to gain a sense of what types of projects gain funding, and what fails–although that’s not black and white. The idea needs to be well thought out, of course, but the presentation of the idea itself must be reasonably polished–enough so to inspire some measure of confidence in the potential donors. Perhaps most importantly, the person or people behind a particular project should have strong and extensive social networks that they can leverage for donation opportunities.
Kickstarter is not without criticisms and critics. One of the complaints is that so many of the projects on Kickstarter are, well, junk ideas. Tech blog Gizmodo.com recently ran this piece on why they are done with Kickstarter. It would seem that like so much of everything else on the Internet, it is exceedingly difficult to separate the wheat from the chaff. Yet, I don’t think that many people would deny the attractiveness of the model.
So I began giving some thought to the idea of more specific Kickstart-like sites, with tightly controlled review processes that adequately vet proposals before releasing them for donation requests (Kickstarter does have a light review process and a set of criteria for participation). Of course, I thought of the possibility of a higher-education version of Kickstarter, and then I saw this article in The Chronicle of Higher Education: “Professor Hopes to Support Free Course With Kickstarter, the ‘Crowd Funding’ Site.” Certainly, there’s a potential market for the concept, and with a more rigorous review process, institutions of higher education could tap into their strong social networks of students, alumni, and community partners (referring back to my earlier point on what makes for successful funding). There are even arguments to be made why the crowd-sourced model could be used to supplement more traditional grant funding at institutions for a wide variety of projects.
I think the idea of a higher-education version of Kickstarter has some merit, and given my own professional network within the higher education environment, I’ll be exploring the idea to see if it might have wings. Keep watching this space for development on that front.